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2014 Ram 1500 is Motor Trend’s 2014 Truck of the Year
One of the questions we ponder at any Motor Trend “of the Year” event is whether a vehicle is a game-changer. While that term—that little bit of corporate execu-babble—is overused and slightly sickening, it really is significant. For years, truck manufacturers did what was safe and didn’t upset the status quo. But two years ago Ford rocked the boat with the twin-turbo V-6 EcoBoost. Last year, Ram rocked it again with air suspension and an eight-speed automatic. We were hoping GM would continue the trend and blow us away with something even bigger. We simply weren’t expecting Ram to do just that. The first hurdle the Ram 1500 had to clear was convincing our judges that it deserved consideration. Truck of the Year is only open to all-new or significantly updated trucks and vans. Is a new diesel engine enough warrant inclusion? Yes, because this isn’t just a new engine — this is, strictly speaking, a different technology for the segment. It’s been more than 15 years since a manufacturer has offered a 1/2-ton truck with a diesel, and the last time anyone did, it became part of the reason why diesels all but disappeared from mainstream America. It cemented consumers’ belief that diesel is for smoke-spewing, slow-moving trucks that sound like a coffee can full of bolts driving down the road. If you haven’t driven a modern diesel, you might still think that way.
Read more: http://www.motortrend.com/oftheyear/truck/1402_2014_ram_1500_is_motor_trend_2014_truck_of_the_year/viewall.html#ixzz2mXr1dLGx

2014 Ram 1500 is Motor Trend’s 2014 Truck of the Year

One of the questions we ponder at any Motor Trend “of the Year” event is whether a vehicle is a game-changer. While that term—that little bit of corporate execu-babble—is overused and slightly sickening, it really is significant. For years, truck manufacturers did what was safe and didn’t upset the status quo. But two years ago Ford rocked the boat with the twin-turbo V-6 EcoBoost. Last year, Ram rocked it again with air suspension and an eight-speed automatic. We were hoping GM would continue the trend and blow us away with something even bigger. We simply weren’t expecting Ram to do just that. The first hurdle the Ram 1500 had to clear was convincing our judges that it deserved consideration. Truck of the Year is only open to all-new or significantly updated trucks and vans. Is a new diesel engine enough warrant inclusion? Yes, because this isn’t just a new engine — this is, strictly speaking, a different technology for the segment. It’s been more than 15 years since a manufacturer has offered a 1/2-ton truck with a diesel, and the last time anyone did, it became part of the reason why diesels all but disappeared from mainstream America. It cemented consumers’ belief that diesel is for smoke-spewing, slow-moving trucks that sound like a coffee can full of bolts driving down the road. If you haven’t driven a modern diesel, you might still think that way.


Read more: http://www.motortrend.com/oftheyear/truck/1402_2014_ram_1500_is_motor_trend_2014_truck_of_the_year/viewall.html#ixzz2mXr1dLGx

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